The below case studies is about the change in consumers thought process when alternatives are given which make them think irrationally Case study 1 – Economist Subscription An ad for an Economist subscription gave 3 options 1. Print only for $59 2. Web subscription only access for $125 3. Print and web access...
There were these 4 guys, a Russian, a German, an American and a French, who found this small genie bottle. When they rubbed the bottle, a genie appears. Thankful that the 4 guys had released him out of the bottle, he said, “Next to you all are 4 swimming pools, I will give each of you a wish. When...
Never ever jump to conclusion without knowing facts. The amazing video video below explains why…
A man is getting into the shower just as his wife is finishing up her shower when the doorbell rings. After a few seconds of arguing over which one should go and answer the doorbell, the wife gives up, quickly wraps herself up in a towel and runs downstairs. When she opens the door, there stands Bob, the next...
HR Manager by profession and good human by heart. Presently working with Shyama Power and is responsible managing human resource department.
Monica can be reached on monica[at]monicagupta.com
